What is OTT?

OTT, or Over-the-Top, is any online video content streamed on a device that can be connected to a TV or via smart TV, such as Roku, Amazon Fire, Apple TV, XBOX, Chromecast, and more. Over 64 million homes use OTT, with the number of cord-cutters and online subscribers climbing each month. Advertisements reach users while they consume content via streaming services such as DirecTV Now, ESPN, Sling, SpectrumTV, and many more.

Advertising on OTT

 With OTT, you can choose the package that best meets your needs. The following OTT options are available:

  • Open Inventory (most cost effective)
  • News and Sports
  • Lifestyle and Entertainment

 

Benefits of OTT Advertising

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Premium Experience

OTT has unlimited pieces of inventory to serve your ad, providing ample opportunities for your message to reach potential customers in your community.

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Zip Code Targeting

Ads can reach users who are the most valuable to your business – even those in your own backyard!

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Multiple Devices

OTT is available on a variety of devices where people consume video content, such as Mobile, Desktop, Tablet, Smart Speaker, Smart Devices, and Connected Cars.

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90%+ Completion Rate

OTT delivers one of the best ad experiences available. No clutter, no DVRs, and no skipping your ads.

OTT Ad Choices

OTT ads are video ads. Like traditional television commercials, they run at intervals between show content. OTT ads run on devices such as ROKU, Firestick, Apple TV and more. Click the video to view the ad.

Hats – Business

Choose Hats – Business when ordering OTT advertising to select this ad.

Left Field – Auto

Choose Left Field – Auto when ordering OTT advertising to select this ad.

Truex – Obstacles

Choose Truex – Obstacles when ordering OTT advertising to select this ad.

Truex – Little Things

Choose Truex – Little Things when ordering OTT advertising to select this ad.

Truex – Off Track

Choose Truex – Off Track when ordering OTT advertising to select this ad.

Cupcake – Business

Choose Cupcake – Business when ordering OTT advertising to select this ad.

Name – Service

Choose Name – Service when ordering OTT advertising to select this ad.

Phone – Service

Choose Phone – Service when ordering OTT advertising to select this ad.

Parking – Auto

Choose Parking – Auto when ordering OTT advertising to select this ad.

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